Work and Career

Freelancers Guide to Finding Clients

Freelance work is always a good venture. You can work wherever you want. You have flexible hours. You are your own boss. There is just one struggle every freelancer experiences: finding clients who pay.

In an ideal scenario, and when you have established yourself in the industry, clients should be the one coming to you, not the other way around. However, while you are still new in the freelance business, you have to do most of the work first. Clients will always be there. You just have to find them and show them what you can offer. Finding clients is not difficult. Simply develop a plan, have a solid work process, post work samples, and publish case studies on your website, and you will be well on your way.

Be visible online

When you want to search for something over the Internet, you would always go for Google or Yahoo. Clients do the same thing. Hence, to allow them to find you easily, you have to be listed in search engine results, and other online directories. You have to be visible and active online.

Create accounts in different social networking sites like Facebook, Twitter, Google+, and Instagram. Maintain a blog with organic and natural content. Complete your posts with keywords and tags. Share your posts on social networking sites. Guest post on other blogs. Build a network of backlinks. All these strategies will help you reach the #1 spot in search engine results, and eventually, get the leads you want.

Where to find clients online

While you are improving and strengthening your online presence, you should look for clients in the right places as well. Here are top 3 websites where you can find clients easily.

1. Upwork

Upwork, formerly oDesk, is a great platform where you can connect with giant corporations as a freelancer. It has different freelance categories, such as The web, Mobile & Software Dev, IT & Networking, Design & Creative, Writing, Legal, and Sales & Marketing, to name a few.

Sign up for an account, create a strong portfolio, and browse through thousands of job postings. You can also complete Upwork skills tests to show clients what you can do. If you like a job, simply apply for it. If the client likes your proposal, you can easily track your project status in the website. You will be paid through Direct Deposit /ACH, PayPal, Wire Transfer, Local Funds Transfer (LFT), Payoneer, or Skrill.

2. Toptal

Toptal is, by far, the most competitive platform for freelancers because you cannot simply apply for it. Also, it has jobs limited to building advanced custom software projects. You have to pass its screening process before you can be paired with outstanding clients such as JP Morgan, Airbnb, Fusionlab, Gucci, and so much more.

3. Elance

Elance is a hassle-free platform for freelancers. All you need to do is to create your profile, sign up for Jobs, and get tasked to do amazing projects. Despite its simplicity, Elance is a freelancing platform that assures you of payment protection.
Got other ideas to share to other freelancers like you? Feel free to comment below!

Maria Dublin

Contributor at Kami
Maria is a writer, an editor, and a law student. She plays for the Philippine national touch football team, and does a lot of travelling during the holidays.
Maria Dublin

Maria is a writer, an editor, and a law student. She plays for the Philippine national touch football team, and does a lot of travelling during the holidays.